THE 2 CENTS
Where family legacy meets financial literacy.
How It Works
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Grandparents Contribute to Investment
Enrol family members and commit to an investment.
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Learn together
Students complete financial modules, guided by their grandparents.
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Complete challenges
Apply lessons into real life scenarios.
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Investment Passed to Next Gen
Start building wealth more financially literate and responsible.
What’s our vision
We believe families achieve the best results when they work together. Our goal is to give grandparents the opportunity to actively participate in their grandchildren’s financial journeys, contributing in a way that carries meaning, responsibility, and real outcomes.
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The 2 Cents idea was born out of a real financial planning practice. Through working with families, we saw the need for a meaningful way for clients to support the next generation. With over 25 years of experience in the financial services industry, we created a solution that brings families together around financial learning and opportunity.
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Our approach is practical and outcome focused. We deliver foundational financial education supported by real incentives that reward progress. Grandparents are central to the experience, with the ability to guide and approve key milestones along the way.
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The 2 Cents is for families who want to give the next generation the best chance to succeed. Not just through financial support, but by helping them build the knowledge and responsibility that comes with managing money.
Want to get involved?
We will be opening The 2 Cents to our pilot cohort soon. Register below to receive more information.
If you believe in our mission and would like to partner with us, we would love to hear from you. Please send us an email.